NAICS 711211 - Sports Teams and Clubs

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What is NAICS 711211

NAICS code 711211 covers professional and semiprofessional sports teams and clubs that primarily engage in participating in live sporting events before a paying audience. This includes teams involved in popular sports such as baseball, basketball, football, hockey, soccer, and jai alai. Businesses operating under this code may or may not own or operate their own arenas, stadiums, or other facilities where these events are held. These entities focus on competitive sports entertainment, often generating revenue through ticket sales, sponsorships, and merchandising. Government agencies may contract with these organizations for event management, sports promotion, community engagement programs, or facility use during official events. The sector plays a vital role in cultural, recreational, and economic activities that can support government initiatives related to public engagement and tourism development.

Industry Classification for NAICS 711211

This U.S. industry comprises professional or semiprofessional sports teams or clubs primarily engaged in participating in live sporting events, such as baseball, basketball, football, hockey, soccer, and jai alai games, before a paying audience. These establishments may or may not operate their own arena, stadium, or other facility for presenting these events.

Breakdown for NAICS 711211

  • Encompasses professional and semiprofessional sports teams engaged in live competition.
  • Includes teams that may or may not operate their own arenas or stadiums.
  • Covers major sports such as baseball, basketball, football, hockey, soccer, and jai alai.
  • Focuses on revenue generation through ticket sales, sponsorships, and merchandising.
  • Supports government initiatives in community wellness, recreation, and tourism.
  • Subject to size standards based on annual revenue and number of employees.

Included Activities for NAICS 711211

  • Participating in live professional or semiprofessional sports competitions.
  • Operating and managing sports arenas or stadiums for live events.
  • Organizing and hosting community sports programs and tournaments.
  • Leasing sports facilities for government or public use.
  • Coordinating sports event marketing and promotional activities.
  • Partnering with government agencies for outreach and recreational initiatives.
  • Managing ticket sales and sponsorship agreements for sporting events.
  • Providing training and development programs related to team sports.

Business Types for NAICS 711211

  • Professional baseball, basketball, football, hockey, and soccer teams
  • Semiprofessional sports clubs and franchises
  • Sports facility operators associated with team franchises
  • Event management companies specializing in live sports
  • Community sports organizations affiliated with professional teams

Subcategories for NAICS 711211

  • Baseball clubs, professional or semiprofessional
  • Baseball teams, professional or semiprofessional
  • Basketball clubs, professional or semiprofessional
  • Basketball teams, professional or semiprofessional
  • Boxing clubs, professional or semiprofessional
  • Esports video gaming clubs or teams, professional or semiprofessional
  • Football clubs, professional or semiprofessional
  • Football teams, professional or semiprofessional
  • Hockey clubs, professional or semiprofessional
  • Hockey teams, professional or semiprofessional
  • Ice hockey clubs, professional or semiprofessional
  • Jai alai teams, professional or semiprofessional
  • Major league baseball clubs
  • Minor league baseball clubs
  • Professional baseball clubs
  • Professional football clubs
  • Professional sports clubs
  • Roller hockey clubs, professional or semiprofessional
  • Semiprofessional baseball clubs
  • Semiprofessional football clubs
  • Semiprofessional sports clubs
  • Soccer clubs, professional or semiprofessional
  • Soccer teams, professional or semiprofessional
  • Sports clubs, professional or semiprofessional
  • Sports teams, professional or semiprofessional

Government Buyers for NAICS 711211

Government agencies that typically contract for services under NAICS 711211 include municipal and state parks and recreation departments, tourism boards, military and veterans affairs offices, and cultural affairs agencies. These agencies may seek to promote community health and wellness through organized sports, host exhibition games or tournaments on government-owned properties, or partner with sports teams for outreach programs. Additionally, federal agencies occasionally support sports-related events for morale, welfare, and recreation (MWR) programs. These contracts help agencies leverage the popularity and infrastructure of professional sports teams to enhance public engagement, promote physical activity, and stimulate local economies.

Contract Types & Procurement for NAICS 711211

Common contracts in this sector include service agreements for event hosting, sponsorship and promotional contracts, facility leasing agreements, and partnership contracts for community sports programs. Procurement methods range from competitive bidding to negotiated contracts, depending on the event scale and agency requirements. Typical contract values vary widely, from smaller-scale community event support contracts worth tens of thousands of dollars to multi-million-dollar agreements involving large-scale event management or exclusive facility use. Agencies often seek flexible contract terms to accommodate seasonal sports schedules and public calendar events.

Details for NAICS 711211

Explore the hierarchy and related codes for this industry

NAICS Code Industry Title
711 Performing Arts, Spectator Sports, and Related Industries
7111 Performing Arts Companies
71111 Theater Companies and Dinner Theaters
711110 Theater Companies and Dinner Theaters
71112 Dance Companies
711120 Dance Companies
71113 Musical Groups and Artists
711130 Musical Groups and Artists
71119 Other Performing Arts Companies
711190 Other Performing Arts Companies
7112 Spectator Sports
71121 Spectator Sports
711211 Current Sports Teams and Clubs
711212 Racetracks
711219 Other Spectator Sports
7113 Promoters of Performing Arts, Sports, and Similar Events
71131 Promoters of Performing Arts, Sports, and Similar Events with Facilities
711310 Promoters of Performing Arts, Sports, and Similar Events with Facilities
71132 Promoters of Performing Arts, Sports, and Similar Events without Facilities
711320 Promoters of Performing Arts, Sports, and Similar Events without Facilities
7114 Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures
71141 Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures
711410 Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures
7115 Independent Artists, Writers, and Performers
71151 Independent Artists, Writers, and Performers
711510 Independent Artists, Writers, and Performers
712 Museums, Historical Sites, and Similar Institutions
7121 Museums, Historical Sites, and Similar Institutions
71211 Museums
712110 Museums
71212 Historical Sites
712120 Historical Sites
71213 Zoos and Botanical Gardens
712130 Zoos and Botanical Gardens
71219 Nature Parks and Other Similar Institutions
712190 Nature Parks and Other Similar Institutions
713 Amusement, Gambling, and Recreation Industries
7131 Amusement Parks and Arcades
71311 Amusement and Theme Parks
713110 Amusement and Theme Parks
71312 Amusement Arcades
713120 Amusement Arcades
7132 Gambling Industries
71321 Casinos (except Casino Hotels)
713210 Casinos (except Casino Hotels)
71329 Other Gambling Industries
713290 Other Gambling Industries
7139 Other Amusement and Recreation Industries
71391 Golf Courses and Country Clubs
713910 Golf Courses and Country Clubs
71392 Skiing Facilities
713920 Skiing Facilities
71393 Marinas
713930 Marinas
71394 Fitness and Recreational Sports Centers
713940 Fitness and Recreational Sports Centers
71395 Bowling Centers
713950 Bowling Centers
71399 All Other Amusement and Recreation Industries
713990 All Other Amusement and Recreation Industries

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