NAICS 711110 - Theater Companies and Dinner Theaters
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What is NAICS 711110
NAICS code 711110 encompasses businesses primarily engaged in producing live theatrical performances, including musicals, operas, plays, and various forms of comedy such as improvisational, mime, and puppet shows. This sector also includes dinner theaters that combine live theatrical productions with food and beverage services for patrons on the premises. Businesses operating under this code may or may not own the physical venues where performances are staged, ranging from resident theater companies to touring groups and production houses. Government agencies contract with these organizations to support cultural initiatives, community engagement, veteran and educational programs, and morale-boosting entertainment services. These contracts help sustain the arts sector while providing enriching experiences for military personnel, government employees, and the public.
Industry Classification for NAICS 711110
This industry comprises (1) companies, groups, or theaters primarily engaged in producing the following live theatrical presentations: musicals; operas; plays; and comedy, improvisational, mime, and puppet shows and (2) establishments, commonly known as dinner theaters, engaged in producing live theatrical productions and in providing food and beverages for consumption on the premises. Theater groups or companies may or may not operate their own theater or other facility for staging their shows.
Illustrative Examples:
- Comedy troupes
- Opera companies
- Live theatrical productions (except dance)
- Theatrical stock or repertory companies
- Musical theater companies
Breakdown for NAICS 711110
- Covers companies primarily producing live theatrical presentations including musicals, operas, and plays.
- Includes dinner theaters providing live performances alongside food and beverage services.
- Theater companies may operate their own venues or perform in rented or public spaces.
- Scope includes comedy, improvisational, mime, and puppet shows but excludes dance performances.
- Typical contract opportunities arise from government agencies supporting cultural and morale programs.
- Standard industry size varies from small troupes to large repertory companies with extensive production capabilities.
Included Activities for NAICS 711110
- Producing and staging live theatrical performances such as musicals and plays.
- Operating dinner theater venues offering combined entertainment and dining experiences.
- Organizing touring performances for military bases, veteran centers, and public events.
- Developing culturally relevant and educational theater programming for government contracts.
- Managing all aspects of live show production including casting, direction, and technical staging.
- Providing entertainment services for morale, welfare, and recreation (MWR) programs.
- Collaborating with government agencies to tailor performances to specific audiences.
- Ensuring compliance with safety regulations and contractual performance standards.
Business Types for NAICS 711110
- Professional theater companies producing live stage performances.
- Dinner theaters combining live shows with food and beverage service.
- Opera companies specializing in live opera presentations.
- Comedy and improvisational theater troupes.
- Theatrical stock and repertory companies maintaining rotating performance schedules.
- Community and regional theater groups contracted for government cultural events.
Subcategories for NAICS 711110
- Broadway theaters
- Burlesque companies
- Comedy troupes
- Community theaters
- Dinner theaters
- Improvisational theaters
- Mime theaters
- Musical theater companies or groups
- Musical theater productions, live
- Opera companies
- Puppet theaters
- Repertory companies, theatrical
- Road companies, theatrical
- Stock companies, theatrical
- Summer theaters
- Theater companies (except dance)
- Theater companies (except dance), amateur
- Theaters, dinner
- Theaters, live theatrical production (except dance)
- Theaters, musical
- Theatrical repertory companies
- Theatrical road companies
- Theatrical stock companies
- Vaudeville companies
Government Buyers for NAICS 711110
Government agencies that typically procure services under NAICS 711110 include the Department of Defense (DoD), Department of Veterans Affairs (VA), the General Services Administration (GSA), and various state and local cultural affairs departments. These agencies seek live theatrical productions for morale, welfare, and recreation programs on military bases, veteran facilities, and public cultural events. Educational outreach programs and cultural preservation initiatives also drive demand for theater companies capable of delivering high-quality live performances. Contracting with these entities supports government goals of enhancing quality of life, fostering community relations, and promoting the arts as a vital component of public service.
Contract Types & Procurement for NAICS 711110
Contracts in this sector often include fixed-price agreements for specific productions or series of performances, performance-based contracts for ongoing theater services, and indefinite delivery/indefinite quantity (IDIQ) contracts for multiple events or programs. Procurement methods may involve competitive sealed bidding, requests for proposals (RFP), or simplified acquisitions depending on contract value and urgency. Typical contract values vary widely, from small community or base events valued under $50,000 to large-scale cultural programs exceeding several hundred thousand dollars. Government agencies prioritize contractors with proven experience in live production management, compliance with venue and safety regulations, and the ability to deliver engaging and culturally relevant content.
Details for NAICS 711110
Explore the hierarchy and related codes for this industry
| NAICS Code | Industry Title |
|---|---|
| 711120 | Dance Companies |
| 711130 | Musical Groups and Artists |
| 711190 | Other Performing Arts Companies |
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