NAICS 512132 - Drive-In Motion Picture Theaters
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Related NAICS Codes
Key Terms
drive-in theaters
motion picture exhibition
outdoor cinema
film projection services
community entertainment
government contracts
event management
ticketing services
public outreach
recreational programming
seasonal operations
social distancing entertainment
military base events
film screening services
outdoor event venues
What is NAICS 512132
NAICS code 512132 covers establishments primarily engaged in operating drive-in motion picture theaters. These businesses provide outdoor cinema experiences where patrons watch films from their vehicles, combining entertainment with convenience and social distancing advantages. Operators in this sector manage the projection of films, maintain the theater grounds and equipment, and handle ticket sales and customer services. Government agencies may contract these services for community engagement, morale-building events, or to support local entertainment infrastructure, especially in rural or underserved areas. Drive-in theaters offer a unique venue for public service announcements, educational programming, and recreational activities that promote community well-being.
Industry Classification for NAICS 512132
This U.S. industry comprises establishments primarily engaged in operating drive-in motion picture theaters.
Breakdown for NAICS 512132
- Primary focus on operating drive-in motion picture theaters for public viewing from vehicles.
- Includes management of film projection, ticketing, and facility maintenance.
- Small to medium-sized establishments with seasonal operational patterns.
- Supports community engagement, morale, and educational initiatives through film.
- Commonly contracted by government agencies for events and public outreach.
- Involves coordination of technology, customer service, and event logistics.
Included Activities for NAICS 512132
- Operating outdoor film projection equipment and sound systems.
- Managing ticket sales and customer service operations at the drive-in.
- Maintaining theater grounds, parking, and vehicle accommodations.
- Scheduling and coordinating film screenings and special events.
- Providing public safety and traffic control during events.
- Promoting events through marketing and community outreach.
- Ensuring compliance with health and safety regulations.
- Collaborating with government agencies for event planning and execution.
Business Types for NAICS 512132
- Independent drive-in movie theater operators
- Entertainment event management companies
- Municipal recreation departments with theater operations
- Mobile or pop-up drive-in theater service providers
- Veterans and military base entertainment services
- Community-oriented nonprofit cultural organizations
Subcategories for NAICS 512132
- Drive-in motion picture theaters
- Motion picture theaters, drive-in
- Movie theaters, drive-in
- Open air motion picture theaters
- Theaters, motion picture, drive-in
- Theaters, outdoor motion picture
Government Buyers for NAICS 512132
Government agencies such as municipal recreation departments, veterans affairs offices, military bases, and public health organizations often contract drive-in motion picture theater services. These agencies utilize drive-in theaters for community outreach events, family entertainment, and educational film screenings in a safe and socially distanced environment. Additionally, they may leverage these venues to host public information campaigns or morale-boosting activities for service members and their families. The unique format offers a controlled, accessible setting suitable for diverse populations, making these contracts valuable for public engagement and outreach efforts.
Contract Types & Procurement for NAICS 512132
Contracts for NAICS 512132 typically involve event-based agreements, seasonal leases, or service contracts for operation and maintenance of drive-in theaters. Common procurement methods include competitive sealed bidding and negotiated procurements, depending on event scope and agency requirements. Contract values vary widely based on location, duration, and scale of services, ranging from small local event contracts to multi-month or seasonal operational agreements. Some contracts may bundle additional services such as film licensing, equipment rental, or promotional activities. Government agencies often prioritize responsiveness and community impact in awarding these contracts.
Details for NAICS 512132
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