How to Win Government Contracts

Government Contracts Offer Security  

The recent pandemic has just shed light on how things can change in the small business marketplace in the blink of an eye. Businesses that were doing quite well had to totally rethink their business models quickly in order to survive. 

One of the best ways to expand your business and have a secure lifeline in unexpected rough times is to become a government contractor. The United States government is one of the most powerful consumers of goods and services in the world. This is a 500 hundred billion dollar industry that is required to set aside at least 23 percent of these contracts specifically for small businesses. 

This Is Not An Oversaturated Field 

Many small businesses often do not want to deal with the hassle of working with the government, and sometimes there can be surprisingly little competition for a government project. That is why utilizing Sam Directory to handle all the confusing registration requirements is a very smart investment. A smart small business can put themselves in a very favorable position to win government contracts if they just follow our guidelines. 

Remember Registration With The SAM Directory Is The Vital First Step 

SAM stands for System Award Management. 

To do any business with the federal government, you must register your business in the System for Award Management directory. The government will not hire any type of business (large or small) that has not registered in the SAM directory. 

Please read one of the helpful blog articles on our site like Everything You Need to Know About SAM for Small Businesses.  These blogs will help give you all the information you need to understand how we can help make the process very easy for you. 

Innovation Is Key 

The government needs to be very careful about how they handle money that is provided by taxpayers. They are tasked with making sure that things go smoothly and no unnecessary risks are taken. This is a great opportunity for a small business that prides itself on finding innovative solutions to age-old problems. 

The United States government is open to fresh perspectives and ideas that can streamline their systems or save them money. Do not be afraid to think outside the box when you bid for government contracts. Your new ways of doing things could be just the thing to make you stand apart from the other companies vying for the same opportunity. They are particularly keen to listen to ideas that have been proven in the private sector. 

Flex Your Expertise 

This is not the time to be shy about your business’s accomplishments. Being a small business does not automatically mean that you are the underdog in the competition. 

Bigger is certainly not always better.  Small businesses can often prove to be more agile, efficient, and have better response times when compared to their larger counterparts. A larger organization might not have the flexibility to pivot the way you can, which allows small businesses to be able to think on their feet during crises. Smaller companies can also provide more personalized customer services which is something all consumers appreciate. 

Narrow In On The Customer’s Needs 

At the end of the day, the United States government is a customer just like any other. However, this customer has deep pockets and unlimited needs. A small business can cater to the government by following a strategy in which the customer’s needs always come first. Identify what the government agency’s pain points are and then offer them your innovative solutions to their problems. This type of discipline always wins big points with the government. 

Be Precise And Follow Directions 

Naturally, the government is a stickler for following rules and regulations. It is shocking how many bids get tossed out because companies fail to follow basic directions. Be aware of deadlines and do not leave anything black when filling out forms. The request for proposals or RFPs has very specific instructions and you must take everything seriously. Just think of it like filing your income taxes and do not take any unnecessary short cuts. 

Never Underestimate The Power Of Relationships 

As part of understanding your customer, it is very important to build strong relationships within the government agencies. The government is not a giant cold faceless entity. It is made up of people and they will appreciate the opportunity to speak to you face to face. An impressive interview might win you a supporter that will lobby in your favor. 

Teamwork Makes The Dream Work 

As a small business owner, you have probably already made valuable relationships in the business world. It is a great idea to utilize these relationships to make your own position as a government contractor stronger. 

It is even better if you can team up with an experienced prime contractor, who has already won government awards. 

This can be a great way to learn about the system as well as gain valuable experience working for the government agency. Subcontracting on a job is a great stepping stone to building your reputation and then becoming a prime contractor on another job. This will also help you with other agencies as they will value that you already have some government contracting experience under your belt. 

Do Your Research And Reap The Rewards. 

One of the best things about being a government contractor is that the knowledge is already out there for the small businesses that are willing to do the work. Look to see what government contractors who have been successful have done and see if you can follow their leads. It is particularly helpful if they have any special certifications or clearances that might let you get a leg up on the competition. 

You can also start targeting agencies that will need your goods and services. The first rule of business is understanding what your customer is looking for and then providing it in the most efficient way possible. Putting this time, in the beginning, will give your great benefits in the future when you are bidding on contracts. 

Any Questions? 

Remember Sam Directory is here to help. We would love to be your guide to the amazing world of government contracting.